This month's newsletter is a celebration of where we've been—and where we're headed. You'll hear authentic stories from current students and alumni during our "Real Talk" event, meet one of the incredible instructors shaping the next generation of industry leaders, and see how our students are transforming ideas into real-world innovation. We're also asking for your thoughts as we shape the future of learning in this fast-moving industry.

I invite you to explore each story, reflect on the possibilities, and take that next bold step—whether it's joining us this fall or helping us build what's next.

Jennifer Nolfi
Director, UO Sports Product Management Program

UO Sports Product Management

July Newsletter

A model shoe sits on top of a sewing machine

Real Talk with the SPM Community

UO Sports Product Management Inside The Game
Thursday, July 10, 5:30–6:30 p.m. PT
Remote via Zoom

What's it really like to be part of the Sports Product Management master's program in Portland? Join us for an exclusive virtual event during which current students Maddie Haden and Pilar Agudelo will share their journeys; alumna Emma Connolly will reveal how the program propelled her career forward at Hoka; and one of our esteemed instructors, Stephen Holmberg, will give you a behind-the-scenes look at how real industry experience fuels every class.⁠

Reserve your spot now and take the first step toward your future in the sports and outdoor product industry.

Register for Virtual Event
Screenshot of a video in which instructor Eric Goldner sits on a couch speaking

10 Years of SPM: Meet the Industry Leaders Behind Our Legacy

We're keeping the celebration going with the next feature in our video series profiling SPM instructors. Next up is Eric Goldner, our sourcing and costing instructor. With more than 25 years of global experience in the consumer goods industry, Eric has led supply chain operations for major brands, including Nike, Coach, Wolverine, KEEN Footwear, and Columbia Sportswear. His work spans sourcing strategy, manufacturing, enterprise resource planning implementation, and driving operational efficiency across international teams.

Watch Eric's Instructor Interview
The text "What New Sports and Outdoor Product Programs Are You Interested In? 10 Minute Survey"

Are You Ready for the Future of Work?

The sports and outdoor industry is evolving fast, and so are the skills needed to thrive in it.

The Sports Product Management program is developing new learning formats that are shorter, faster, and smarter—designed to help talent in the sports and outdoor industry stay ahead. Whether you're building new capabilities, deepening existing skills to keep pace with rapid change, aiming for a larger role, or exploring a career pivot, your voice matters.

This short survey (less than 10 minutes) will help us curate offerings that are timely, relevant, and impactful for leaders like you.

Thank you for being a part of this conversation.

Complete Survey
The four members of Team Pacha display their design on a mannequin during a presentation

From Classroom to Trail

Bringing innovation to life takes more than just an idea. It takes collaboration, expertise, and an industry network that opens doors. Just ask Team Pacha, a student-led group in the Sports Product Management master's program. Their journey to creating the ultimate women's hybrid hiking rain pant was an 18-month adventure of problem-solving, perseverance, and powerful industry connections.

Read Team Pacha's Story
SPM students pose for a group photo while holding sneakers

Start Your SPM Journey This September

Only a few openings remain to join the incoming class of 2027 this fall! Don't miss the chance to start your 18-month journey with this global cohort of passionate, diverse individuals as you work toward your master's degree in sports product management right here in Portland, Oregon—the global sports and outdoor product industry hub.

Please get in touch with Daisy or Andrew, our admissions team members, who are eager to answer any of your questions.

Contact Admissions

Learn More About Our Master's Degree Programs

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