#3 Realization

Before the New York trip, I started to question my future in advertising. I think this uncertainty and doubt is natural for any student, regardless of what they are studying, as they approach graduation and prepare to enter the work force. However, our week in New York completely restored my excitement and passion for advertising and gave me so much insight about what I want to do and where I want to go from here. I visited eight agencies throughout the week, and each was vastly different from the last. From Wieden + Kennedy to Translation to Joan, each agency offered different work, cultures and environments. Regardless of whether or not I liked an agency or felt like I fit in, I learned so much about the kind of work I want to create, the kind of environment I want to work in, and the size and type of agencies that best suit me. I feel like these insights are invaluable and completely changed my perspective on advertising. I am so thankful for the generosity and openness each agency greeted us with, and the hours we spent at each individual company are priceless.

Jamie Rolston - 05/12/2018