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Entrepreneurship

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Entrepreneurship concentration at Oregon 

Turning an idea into something real takes more than inspiration. The University of Oregon's entrepreneurship concentration builds your business knowledge and problem-solving mindset to recognize opportunities and create real-world value. That foundation can open paths to launching your own venture, developing new products and services, or driving innovation within an organization.

You’ll pair business fundamentals with hands-on learning experiences through the Lundquist Center for Entrepreneurship, a hub for innovation and venture creation. Through the center, you’ll connect with entrepreneurs, executives, mentors, investors, and startup founders who help bring classroom concepts into the real world.

Curriculum Overview

  • Learn how to identify and evaluate new business opportunities and transform ideas into viable ventures.

  • Study key topics including new venture creation, entrepreneurial marketing, accounting for entrepreneurs, and entrepreneurship strategy.

  • Gain practical experience through project-based coursework, startup development, and innovation-focused learning opportunities.

  • Access resources through the Lundquist Center for Entrepreneurship, including mentorship, competitions, networking events, internships, and entrepreneurial programs.

Careers in Entrepreneurship

The entrepreneurship concentration prepares students for careers in startup leadership, business development, consulting, innovation management, product management, venture creation, and professional business services. You’ll graduate ready to navigate uncertainty, think creatively, and lead projects across organizations of all sizes.

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