I had the pleasure of visiting Horizon Media on my last day of agency visits and I am so happy I had that opportunity. As one of four media planners on this trip, there is sometimes a lack of focus of media and how it plays a role into the agency beyond what creatives see and contribute to and it was incredibly helpful and insightful to get a variety of media planners and digital strategists input and stories of experience. The UO Alum that led us, Ari, also gave us a quick crash course on mobile strategy and how companies track media habits through WiFi, TV, and our smartphones. The beautiful office (that included a nap room) was enough to excite and draw me in, but the insight and energy Horizon provided was amazing and encouraging in the industry I hope to go into.

Alexa Dixon | 5/9/19