With Fire

The end of the One Show Awards was in my opinion the highlight of the trip. The announcement of MullenLowe’s current stance on gun violence was so unexpected and is such an unheard of thing for an agency to partake in. The Fight Gunfire with Fire campaign has so much potential to make a huge impact on the current situation of gun violence in the United States. I am excited to see how it plays out and if it has the impact I expect. This is just a reminder of the power the industry has- and I am stoked to see what happens.  

-Kiana Griffith