Big vs Little

Being in New York and being able to see a few agencies has really opened my eyes on agency life. The culture between a large agency and a small one is so different and amazing to me. Being in a large agency you see how busy but controlled everything is, while a smaller one is more laid back but focused. I liked both environments a lot and can see myself working in both scenarios. The biggest take away I’ve had is that at smaller agencies, everyone is involved in all parts of the client. Accounts are also strategist, strategist are also creatives, and creatives are also accounts and I find that very interesting and great way to build a professional profile.

-Tyler Kastan