Blogs Matter

Blogs show that you’re committed to your own personal brand, and as Doug Melville said “if you can’t market yourself, the thing you know best in the whole world, why would I hire you to market a billion dollar brand?”

If you don’t have a blog, start one. That goes for everyone, not just writers. If you’re a designer/ad then showcase your personal work. If you’re a strategist, write down ideas and concepts. It doesn’t all have to be bricks of words. But no matter what, start one. 

Caleb Couturie. 5.11.17