Although Wieden and Kennedy blew my mind, Sound Lounge altered my perspective on the industry. Ever since I switched my major to Advertising, my focus has been on the big wigs; 72, W+K, RGA, ect, without giving much love or recognition to the smaller agencies. After Sound Lounge explained their different relationship/approach they have with clients, I realized that we still have a ton to learn about the different types of agencies.

There are thousands of agencies, don’t get hung up if you don’t hear back from the ones with worldwide recognition. Rome wasn’t built in a day, and neither will your portfolio, or your career. Persistence is key, keep it up, we got this.

Alek Weltin

5.9.2017