After weeks of anticipation and prep work, we’re finally here.

I’m curious to see the long-term implications of this trip. Where will my peers and I end up in five, ten, twenty years? Who’s going to be in New York? Los Angeles? Seattle? Miami? The possibilities are endless, and that’s both wildly exciting and mildly terrifying.

I’m humbled by the opportunity to visit some of the most successful and innovative advertising agencies in the world and eager to soak up as much knowledge as I can in the city that never sleeps.

To the professors, students, donors, alumni, and agencies who worked tirelessly to orchestrate this trip: Thank you, thank you, thank you.

Sam Coffaro 05.07.2017