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Advertising and Brand Responsibility (MA)

https://catalog.uoregon.edu/journalism_comm/mas-advertising-brand-responsibility/
Based at our Eugene campus, this one-year, full-time master’s program in Advertising and Brand Responsibility (MABR) operates on the idea that successful brands in the twenty-first century must be authentic and committed to the common good and  benefit of society. Issues of sustainability, social justice, and equity can and should be strategic considerations for brands, people and organizations. Who can help shape these ideas during challenging times? This degree prepares students for these career opportunities. This industry must have talented people ready to consider these important considerations in a strategic manner.

Immersive Media Communication (MS)

https://catalog.uoregon.edu/journalism_comm/ms-immersive-media-comm/
In this fully online master’s program in Immersive Media Communication, students will learn how   to design and critically analyze strategies that use emerging technologies to influence key audiences. Along the way, students will work with highly skilled faculty and become part of a tight-knit cohort of professionals who are passionate about using immersive media as effective and ethical communication tools. 

Communication and Media Studies (MA/MS)

https://catalog.uoregon.edu/journalism_comm/mas-comm-media-studies/
The Eugene-based master’s program in Communication and Media Studies is aligned with our doctoral program in exposing students to a wide range of ideas concerning the structure, function and role of media in society. Areas of overlapping faculty and program strength that students may study include: media institutions; science, health, and environmental communication; technology and society; game studies; global media; critical/cultural approaches to communication; persuasion and media psychology; media and public life; media ethics and law; journalism studies; and visual communication.

Strategic Communication (MS)

https://catalog.uoregon.edu/journalism_comm/mas-strategic-comm/
In our flexible Portland-based master’s program in Strategic Communication, students master a broad skill set encompassing creativity, critical thinking, strategic analysis, ethics, and practical application. The program is designed for working professionals who know that  in a complex and rapidly changing world, communicating strategically is more important than ever . Classes meet evenings and weekends.